Children’s menu design
“Our efforts in the children’s menu design were successful.
The number of orders has increased by up to 300% per month”
Restaurant “Tonkatsu”, Yokohama
Everyone knows that the target audience for food-serving establishments is people of working age. Therefore, everything from design of the place to menu is aimed at this category of customers. This approach is common in many countries.
But establishments in countries with a long history of successful foodservice have long been aimed not only at adult customers, but also at young visitors. Marketing specialists concluded that ignoring young clients results in the loss of potential customers and profits. Therefore, successful restaurateurs in these countries began to use a children’s menu in cafes and other food-serving establishments.
No children’s menu in cafes and restaurants and you lose potential customers with kids
Why don’t customers with children enter the average food-serving establishment?
- large portions that children can’t finish
- virtually no meals that children like
- decoration that doesn’t meet children’s taste
- no special equipment for children
To attract passers-by with children to your establishment, you should show that you have all the conditions for relaxed and comfortable family fun. One of these techniques is to create a special menu for children.
Recommendations for creating a children’s menu in cafes and restaurants:
- two or three dishes are enough
- smaller portions of dishes from the main menu
- meals are served in special dishes
- special children’s menu design
Particular attention should be paid to children’s menu design. It should, first, attract attention, and second, be interesting to children.
Children’s menu design: a reliable and tested method
The best children’s menu design in the restaurant or café is plastic food replicas displayed in the window of your food-serving establishment. They are exact copies of dishes you serve.
Show plastic replicas of mouth-watering dishes and your food-serving establishment will become popular among customers with children who walk next to your restaurant or cafe. Parents will appreciate your foresight, and their children will be happy to choose a dish. Besides, beautiful and appetizing food served in original dishes will make it impossible for children to walk past your restaurant window. As a result, parents will have to go inside to please their child.
Choosing dishes from the children’s menu is easy and interesting
Plastic food models make the process of choosing a dish from the children’s menu in the restaurant or café easier. Your customers’ children no longer need to look at boring text menus or wait impatiently until their parents choose something for them. Fake food items make the process of choosing a dish an exciting game for children. They perceive plastic food replicas on display as colourful toys. Just remember how hard it is to unglue children from windows and shelves in a toy shop. Now you can have the same effect in your restaurant or cafe.
Even if you have no fake food dishes from the main menu, you can still put on display copies of dishes from the children’s menu. This restaurant or cafe advertising demonstrates that you are glad to see customers with children and attracts attention of young passers-by.
- Is your dream to increase profits by attracting customers with children?
- Do you want all your customers to be satisfied?
- Do you want your regulars to bring their families to your restaurant?
Decorate your display window with stunning plastic replicas of dishes from the children’s menu!
The Japanese company “Nippon Dom” will make fake food items that will increase your profits.
We will also help you get original Japanese dishes that will make design of meals from your children’s menu complete. View a range of children’s dishes in our online store.