Cake slice food replicas case — how realistic dessert displays help a café increase sales and average check
Cake slice food replicas
Date: May 2019
Location: Ulan-Ude, Russia
Client: Café “Standart”
Category: Desserts & Drinks
Client Overview
Café Standard is a cozy dessert café and bakery located in the center of Ulan-Ude. The café is known for its delicious cakes and pastries, attracting both loyal customers and tourists. The owners aimed to improve the visual design of the display and increase the average check.
Challenges & Goals
The main challenge was that freshly made cakes could not stay long in the window — they lost their appearance quickly, especially in warm weather. The café needed a solution that would preserve the beauty of the display all day long while maintaining a realistic look. The goal was to use cake slice food replicas to create an attractive cake slice showcase for bakery window, where customers could see every layer, color, and texture of the desserts.
Our Solution
The Nippon Dom workshop created realistic cake slice food replicas based on the photos and measurements provided by the client. Each piece was handcrafted from silicone, carefully reproducing the texture and structure of real ingredients. Every layer of the cake — sponge, cream, toppings, and decorations — was made using silicone of different densities to accurately imitate the appearance of each element. The handcrafted dessert food samples turned out bright, natural, and indistinguishable from real cake slices, making them perfect dessert food replicas for cafe display.
Results & Impact
The café reported not only higher dessert sales and an increased average check but also a noticeable growth in customer visits, as the new display attracted more attention. The cake slice food replicas became an effective visual tool that helped boost interest in the desserts. The client was completely satisfied with the result.
Feedback from Our Client
Hello, Irina! We’ve received the replicas. Thank you — they turned out great!
