Mexican Food Replicas
Date: May 2020
Location: Mexico
Client: Cerdo
Category: National Cuisine
Client Overview
A delicatessen shop in Mexico offers a wide selection of traditional cheeses and sausages. Known for its variety and high quality, the store wanted to help customers better imagine how its products could be served and enjoyed. To achieve this, the owners decorated their Mexican delicatessen display with realistic cheese and sausage food replicas as part of their menu decoration for Mexican food and broader Mexican restaurant display strategy.
Challenges & Goals
The client’s goal was to use Mexican food replicas to demonstrate how cheese and sausage products could be used in everyday cooking and to strengthen Mexican restaurant visual merchandising in the storefront. The main requirement was that the replicas should look realistic, appetizing, and visually appealing while remaining durable enough for long-term visual merchandising in a warm Mexican climate.
Our Solution
Because of the limited space in the showcase, only a few dish replicas were made. To make the display more attractive, one of them was designed with a “frozen-in-motion” effect — melted cheese captured as it flows over grilled sausages. This sausage in cheese food replica became a highlight among the Mexican food replicas, instantly drawing attention to the window and sparking curiosity among visitors. All handcrafted mexican food samples were created based on dish photos the client provided for precise reproduction.
Results & Impact
The cheese and sausage showcase became one of the most eye-catching areas of the store. Customers stop to look closely, take photos, and ask about the displayed dishes. The new cheese and sausage advertising display, featuring Mexican cuisine food replicas, functioned as an effective restaurant window display for Mexican cuisine and demonstrate how to attract customers to Mexican restaurant spaces through strong visual presentation. As a result, the client achieved higher sales and strengthened overall Mexican food store promotion.
Feedback from Our Client